a certain manufacturer of bleach sent us a friendly note claiming that our use of any yellow daisy imagery is an infringement of their trademark. considering mother nature designed the daisy, not said bleach maker, we have a hunch she would object.
so should a corporation own the daisy? show your flower power at http://www.votedaisy.com and vote the fate of our little yellow friend.
Method used the … Method used the flower long before the big mean previously toxic corporation spent all their billions of dollars in marketing to creating Green Works, a product that was simply reactive to the thought leadership of Method and their impact on the entire cleaning value system. If your not a big corporation made up of mean people we want to help you-because you deserve great work. This video is great.
@oliviastormshadow … @oliviastormshadow You need to have a copy-write. I guess they should have done that 6 years ago. As i do think that it’s ridiculous… I went to their website and their logo is not at all like the Green Works Daisy. One is very abstract, to which I didn’t know it was suppose to even represent a flower let alone a daisy.
I may be wrong, but … I may be wrong, but my take on all of this is that Method uses the daisy not a a mark in trade, but as a generic illustration of a nice scene consumers might imagine when using their product, and Clorox is trying to turn the common use and public domain image of a daisy as a source identifier of their goods.
Method has been using a daisy as a non-unique illustration.
Clorox wants to own daisies and prevent anyone else from using daisies.
If Clorox applies … If Clorox applies to register a daisy as their own mark in trade, and the trademark registration database examiner only searched for competing trademarks, but neglected to search the marketplace for prior use of daisies in general (such as in marketing campaigns and logos), then that examiner has not done a good job.
There’s a … There’s a difference between copyrights, patents, trademarks, marketing campaigns, logos … and a difference between registrations, unregistered, unregisterable, generic, public domain, and so on.
Just because someone uses an image of a daisy does not mean it’s an identifier of them as the source of the goods or services.
But once used, it kind of precludes anyone else as using an image of a daisy as a unique identifier of someone else’s goods and services.
Why do people keep … Why do people keep talking about P&G? The Clorox Company is an independent conglomerate. Occasionally they have joint ventures but they are not the same entity.
@surreptitiousvixen … @surreptitiousvixen I hope I am wrong — life & business experience tell me I’m not — especially when up against P&G. Again, they seem like two creative guys (I dig the level-headed appeal to the masses). I’m sure they’ll out-label them in the end. Maybe a label drawing contest is in order to increase awareness of this debacle and keep this Ad campaign moving along? I suggest putting Daisy Duke on the bottle. Sex sells too!! Take care…best of luck to METHOD.
@g0ssage legal … @g0ssage legal experts say if Method can prove it’s use of the product pre-dates Clorox’s use of the logo, then METHOD prevails in court. Method was using it first. Clorox copied Method, but method wasn’t douchey enough to try and copyright a flower.
@musicman812 Legal … @musicman812 Legal experts have said if Method can prove it’s use of the symbol predates Clorox’s (and it does) that METHOD would prevail in court. Actually, that makes you in the wrong. They can poke the bear as much as they want. This is great publicity for their company, especially when they win.
@musicman812 Legal … @musicman812 Legal experts have said if Method can prove it’s use of the symbol predates Clorox’s (and it does) that METHOD would prevail in court. Actually, that makes you in the wrong. They can poke the bear as much as they want. This is great publicity for their company, especially when they win.
Hey Mrsloopy- legal … Hey Mrsloopy- legal experts say if Method can prove it’s use of the product pre-dates Clorox’s use of the logo, then METHOD prevails in court.
Hey Mrsloopy- legal … Hey Mrsloopy- legal experts say if Method can prove it’s use of the product pre-dates Clorox’s use of the logo, then METHOD prevails in court.
Hmm…cute gimmick … Hmm…cute gimmick to try to make your competitor seem like the tyrant. The issue at hand isn’t them “owning” the daisy. Its a simple design trademark issue. If they trademark a design…you don’t get to use it…If you trademark a design…they don’t get to use it…plain and simple. Flouting a pot of daisies to distract from the real issue (infringing trademarked designs) is a bit misleading. I like your wall though!
@kokodhem I will … @kokodhem I will now only buy Ecover or Method – I won’t buy from a conglomerate or corporate cannibal such as P&G or any other brand. Their record on the environment stinks and they think consumers are stupid enough to believe their ‘greenwash’. This latest ‘daisy’ issue is the last straw – it’s pathetic, it’s silly, and it’s a waste of time that will just keep greedy lawyers busy and cause huge financial loss to Method if they have to fight it in court. I support Method 100% . Boycott Clorox!
@g0ssage they have … @g0ssage they have made something original, infact it is so original and refreshing that P&G are upset and intimidated by Method’s market share and envious of their niche. Method products are far more superior, better, more effective, non toxic and environmentally friendly. All cleaning products have an impact of the environment so it’s about keeping that impact to a minimum. Method is great at this – their designs are great. Clorox sucks as a chemical and the design is inferior and basic.
The daisy belongs … The daisy belongs to mothernature, plain and simple. Method have been using this logo for 6 years – it is not a new thing. This is a classic case of corporate bullying – clorox evidently fear Method as a rival – their markets are different – people who buy Method are unlikely to ever buy from clorox as a company or indeed the clorox product. I will boycott clorox if they continue to bully a real eco friendly company unlike a fake eco company that is only interested in ‘greenwash’ .
so Clorox creates … so Clorox creates an extremely similar product several years after Method, copies their logo idea, trademarks it and THEN writes the cease and desist letter? never heard of Method before today but you won’t be seeing Clorox in my shopping cart anymore even tho that’s the only brand of bleach my family has ever bought. That’s just wrong…
I love Method too! … I love Method too!
Wait, but Method is a , dare I say it? A…corporation. Ok, since it is the bromide of this century and I just parrot what everyone else says because I have no opinions of my own I will have to say that I now hate method because they must be ‘evil’ like all corporations. Let’s all go back and live in caves!
Hey Adam and Eric.. … Hey Adam and Eric….one day corporations like Clorox will be hopefully pushing up the daisies and only eco-friendly companies like Method will exist! Clorox are being ridiculous…..Love from London, Natalija xx
@g0ssage
Um, … @g0ssage
Um, Method has existed for close to a decade now whereas Clorox’s NEW line of products were released in 07 but you’re obviously stupid these ‘minor’ facts don’t matter and sadly, although ignorance can be taught, stupid lasts forever = /.
a certain manufacturer of bleach sent us a friendly note claiming that our use of any yellow daisy imagery is an infringement of their trademark. considering mother nature designed the daisy, not said bleach maker, we have a hunch she would object.
{ 25 comments… read them below or add one }
Method used the …
Method used the flower long before the big mean previously toxic corporation spent all their billions of dollars in marketing to creating Green Works, a product that was simply reactive to the thought leadership of Method and their impact on the entire cleaning value system. If your not a big corporation made up of mean people we want to help you-because you deserve great work. This video is great.
…now that’s just …
…now that’s just silly.
@oliviastormshadow …
@oliviastormshadow You need to have a copy-write. I guess they should have done that 6 years ago. As i do think that it’s ridiculous… I went to their website and their logo is not at all like the Green Works Daisy. One is very abstract, to which I didn’t know it was suppose to even represent a flower let alone a daisy.
I may be wrong, but …
I may be wrong, but my take on all of this is that Method uses the daisy not a a mark in trade, but as a generic illustration of a nice scene consumers might imagine when using their product, and Clorox is trying to turn the common use and public domain image of a daisy as a source identifier of their goods.
Method has been using a daisy as a non-unique illustration.
Clorox wants to own daisies and prevent anyone else from using daisies.
Have I got it?
If Clorox applies …
If Clorox applies to register a daisy as their own mark in trade, and the trademark registration database examiner only searched for competing trademarks, but neglected to search the marketplace for prior use of daisies in general (such as in marketing campaigns and logos), then that examiner has not done a good job.
There’s a …
There’s a difference between copyrights, patents, trademarks, marketing campaigns, logos … and a difference between registrations, unregistered, unregisterable, generic, public domain, and so on.
Just because someone uses an image of a daisy does not mean it’s an identifier of them as the source of the goods or services.
But once used, it kind of precludes anyone else as using an image of a daisy as a unique identifier of someone else’s goods and services.
Why do people keep …
Why do people keep talking about P&G? The Clorox Company is an independent conglomerate. Occasionally they have joint ventures but they are not the same entity.
Patent the world
Patent the world
@surreptitiousvixen …
@surreptitiousvixen I hope I am wrong — life & business experience tell me I’m not — especially when up against P&G. Again, they seem like two creative guys (I dig the level-headed appeal to the masses). I’m sure they’ll out-label them in the end. Maybe a label drawing contest is in order to increase awareness of this debacle and keep this Ad campaign moving along? I suggest putting Daisy Duke on the bottle. Sex sells too!! Take care…best of luck to METHOD.
@g0ssage legal …
@g0ssage legal experts say if Method can prove it’s use of the product pre-dates Clorox’s use of the logo, then METHOD prevails in court. Method was using it first. Clorox copied Method, but method wasn’t douchey enough to try and copyright a flower.
@musicman812 Legal …
@musicman812 Legal experts have said if Method can prove it’s use of the symbol predates Clorox’s (and it does) that METHOD would prevail in court. Actually, that makes you in the wrong. They can poke the bear as much as they want. This is great publicity for their company, especially when they win.
@musicman812 Legal …
@musicman812 Legal experts have said if Method can prove it’s use of the symbol predates Clorox’s (and it does) that METHOD would prevail in court. Actually, that makes you in the wrong. They can poke the bear as much as they want. This is great publicity for their company, especially when they win.
Hey Mrsloopy- legal …
Hey Mrsloopy- legal experts say if Method can prove it’s use of the product pre-dates Clorox’s use of the logo, then METHOD prevails in court.
Hey Mrsloopy- legal …
Hey Mrsloopy- legal experts say if Method can prove it’s use of the product pre-dates Clorox’s use of the logo, then METHOD prevails in court.
Hmm…cute gimmick …
Hmm…cute gimmick to try to make your competitor seem like the tyrant. The issue at hand isn’t them “owning” the daisy. Its a simple design trademark issue. If they trademark a design…you don’t get to use it…If you trademark a design…they don’t get to use it…plain and simple. Flouting a pot of daisies to distract from the real issue (infringing trademarked designs) is a bit misleading. I like your wall though!
Tell Clorox to get …
Tell Clorox to get stuffed! Who the do they think they are?
@kokodhem I will …
@kokodhem I will now only buy Ecover or Method – I won’t buy from a conglomerate or corporate cannibal such as P&G or any other brand. Their record on the environment stinks and they think consumers are stupid enough to believe their ‘greenwash’. This latest ‘daisy’ issue is the last straw – it’s pathetic, it’s silly, and it’s a waste of time that will just keep greedy lawyers busy and cause huge financial loss to Method if they have to fight it in court. I support Method 100% . Boycott Clorox!
@g0ssage they have …
@g0ssage they have made something original, infact it is so original and refreshing that P&G are upset and intimidated by Method’s market share and envious of their niche. Method products are far more superior, better, more effective, non toxic and environmentally friendly. All cleaning products have an impact of the environment so it’s about keeping that impact to a minimum. Method is great at this – their designs are great. Clorox sucks as a chemical and the design is inferior and basic.
The daisy belongs …
The daisy belongs to mothernature, plain and simple. Method have been using this logo for 6 years – it is not a new thing. This is a classic case of corporate bullying – clorox evidently fear Method as a rival – their markets are different – people who buy Method are unlikely to ever buy from clorox as a company or indeed the clorox product. I will boycott clorox if they continue to bully a real eco friendly company unlike a fake eco company that is only interested in ‘greenwash’ .
so Clorox creates …
so Clorox creates an extremely similar product several years after Method, copies their logo idea, trademarks it and THEN writes the cease and desist letter? never heard of Method before today but you won’t be seeing Clorox in my shopping cart anymore even tho that’s the only brand of bleach my family has ever bought. That’s just wrong…
I love Method too! …
I love Method too!
Wait, but Method is a , dare I say it? A…corporation. Ok, since it is the bromide of this century and I just parrot what everyone else says because I have no opinions of my own I will have to say that I now hate method because they must be ‘evil’ like all corporations. Let’s all go back and live in caves!
Hey Adam and Eric.. …
Hey Adam and Eric….one day corporations like Clorox will be hopefully pushing up the daisies and only eco-friendly companies like Method will exist! Clorox are being ridiculous…..Love from London, Natalija xx
I vote for Earth! …
I vote for Earth! Yea Method!
Clorox, you suck.
Clorox, you suck.
@g0ssage
Um, …
@g0ssage
Um, Method has existed for close to a decade now whereas Clorox’s NEW line of products were released in 07 but you’re obviously stupid these ‘minor’ facts don’t matter and sadly, although ignorance can be taught, stupid lasts forever = /.